Kelsey joined the Center in 2022 to elevate marketing strategies for several Center programs that grow markets for Northern Forest products and services and attract new residents to the region. With almost a decade of experience in content strategy and brand storytelling, she works with Center program staff to promote the Center’s Bike Borderlands and Ride With Gratitude initiatives, the Feel Good Heat campaign, the getNEKedVT visitor and sustainable tourism outreach efforts, and other programs.

Previously, Kelsey crafted stories at the Harris-Galveston Subsidence District, the Greater Houston Partnership, BakerRipley (the largest community development nonprofit in Texas), the Texas grocery chain H-E-B, and various nonprofits.

A native Texan, she graduated from Baylor University with a bachelor’s in public relations and a minor in political science. As a new resident of central New Hampshire, she enjoys spending time exploring with her husband, experiencing outdoors, and lots of reading.