A marketing workshop series specifically for wood products businesses.
Are you a wood products business looking to create or fine-tune your story? Looking for a competitive edge with your marketing that captures the story behind your product? “Telling Your Forest Story” is an online workshop series designed to help you better understand and incorporate your wood-origin story into your business philosophy and marketing messaging.
The series will cover and connect you with experts on:
- Branded marketing
- Wood and wood flows from the forest
- Forest stewardship
- Forest product and chain of custody certifications
- Consumer perceptions of wood and wood products
Following the workshop series, each participating business will receive up to 10 hours of 1-1 technical assistance from a marketing expert to help you put what you have learned into practice in marketing your business.
This class consists of six (6) online sessions:
- Dates: Tuesdays, starting October 25, 2022
- Time: To be determined
- Location: All sessions will be via ZOOM
This will be a small group (up to eight businesses), which will give you an opportunity to learn from each other, engage with guest speakers, and receive up to ten (10) hours of one-to-one time with a marketing consultant.
In order to receive the 10 hours of technical assistance with the consultant, you must complete all six sessions. Please be sure you can commit to this entire time frame before applying.
If you are interested in participating, please complete and submit the application by October 20, 2022.
